Property Management Blog

Top Tips When Buying Investment Property in Salisbury, MD and Surrounding Areas

System - Wednesday, March 13, 2024

buying investment properties

Should I invest in real estate, and is Salisbury a good place to invest? These are questions I hear all the time, and today I’m explaining why you should consider this part of Maryland if you’re interested in real estate investing.

Investing in real estate can provide solid returns and more stability than the stock market. To ensure that your investment endeavors are successful, you need to perform your due diligence. 

Why Invest: Wealth Accumulation

I’m a landlord myself, and I believe Salisbury presents a great opportunity for anyone who wants to invest. Not only is it a great opportunity, it’s also a great way to build wealth. Take a look at how much wealth in this country has been built off real estate investments. Real estate is a tangible asset. You can see it and touch it. A lot of millionaires have been created from real estate. 

Investment Property Management: Why Salisbury?

Investors have a unique opportunity in Salisbury. There’s Salisbury University, which has a huge transient population of students. A few miles away, there is the University of Maryland Eastern Shore and Perdue’s headquarters. There’s a huge NASA and Navy base as well. You’ll find a lot of different environments that create a great place to invest in real estate. 


the NASA logo outside


I believe investing in Salisbury real estate is a vehicle to create wealth long-term. In Maryland, there are not a lot of other communities where you can get the returns that you’ll find in Salisbury. We have a stable rental market and a stable sales market, and it’s a good place to buy a house. If you’re looking for a place to invest, Salisbury, MD presents a unique opportunity from a return and stability standpoint. 

Vital Tips for Real Estate Investors 

Here are some of the top tips real estate investors should follow to ensure their investments are protected and successful:

Conduct Market Research

Before you can purchase a property you have to do ample research into the local real test and market. You want to ensure that your property can yield solid returns on investment and generate consistent rental income. Look at what areas have seen steady property value appreciation and which areas tend to draw in a consistent number of tenants. 

Alternatively, you can look at current and future developments to determine future market trends. For instance, if an area is seeing a boom in business this could mean an influx in people moving to the area for job opportunities. As an investor, you can capitalize on this as demand for housing accommodations would rise. 


person in a white shirt working on their computer


Determine Your Budget

When investing in real estate you need to have a clear budget. Make sure to calculate what you would need to cover the initial purchase, property taxes, mortgage payments, and renovations and maintenance. 

If you’re planning to rent out the property, you’ll also need to budget for marketing, management, and ongoing maintenance costs. What’s more, it’s smart to set aside funds in the event of emergencies. By determining your budget you’ll be better able to obtain financing, select properties that meet your needs, and estimate returns more accurately. It’ll also protect you from over-investing. 

Find the Right Location 

Location plays a significant role in the success of a real estate investment. You want to purchase a property in a neighborhood that offers residents access to dining and entertainment options, shops, and parks. You also want to be near schools, transportation hubs, and healthcare facilities as these are all important to tenants.

Moreover, as an investor, you’ll want to look at future developments in your desired neighborhoods. Specifically, pay attention to plans that could impact your property’s long-term value. 

Determine Your Target Tenant Demographic 

Finding qualified tenants for your rental properties is vital for sustaining a profitable investment. Determine what kinds of tenants you're trying to attract as this can make more strategic marketing and property renovation decisions. For instance, knowing what platforms tenants search for available rentals can help you make a more targeted marketing plan. 


a landlord in a black shirt conducting a property showing with a tenant


As for renovations, when you know what kind of home amenities your target demographic desires, you are able to invest in upgrades more wisely. That said, when determining and marketing to a target demographic make sure you adhere to the terms of the Fair Housing Act to avoid issues of housing discrimination.

Bottom Line

If you're looking to invest in Salisbury real estate, following these tips can help ensure better returns. If you have any questions about Salisbury property management or the investment opportunities that can be found here, please contact us at The Maryland and Delaware Group Property Management