The way you advertise rental property has a direct impact on how quickly you’re able to lease it to a great tenant. We market our rental properties through a lot of different channels. Today, we’re telling you about those advertising strategies.
Advertising Rental Properties OnlineEveryone uses social media today, and that’s why a big place to advertise these days is Facebook. We pay for targeted ads on Facebook when we’re marketing our rental properties. We are also listed as premier agents on sites like Zillow and Trulia. These are huge places that consumers go to find rental properties.
Working with Long and Foster SalesOur sister company is a successful brokerage service. We work closely with the Long and Foster sales team, which sells over 400 homes a year. We market all potential rentals through our sales department because we never know when someone selling or buying a home might become interested in renting for a while.
Traditional Advertising MethodsWhile online advertising is a big part of our marketing strategy, we also do traditional marketing. This includes postcards and advertisements in newspapers and print media.
Because we follow a multi-pronged approach to marketing, we are usually able to rent a property in 45 days or less. This is another thing you don’t have to worry about when you work with us. Our approach to marketing is cutting edge, and it results in lower vacancy rates and a higher quality of tenant for you.
If you have any questions about marketing or anything pertaining to Salisbury property management, we invite you to contact us at The Maryland Group of Long and Foster.